SEO Copywriting 

SEO copywriting for online success 

Does trying to write compelling marketing copy leave you in a cold sweat? Does your business need to be effective online?

Whether you’re starting a new website build or need ongoing marketing content, professional SEO copywriting helps your business achieve your business and marketing goals.

The truth is- most businesses are too busy working IN their business, to work ON their business. And often the job of writing marketing words is left to whoever pulled the short straw.

Unfortunately, this means your online marketing may not be getting the attention it needs- from you, your customers or from Google.

Digital marketing

I’ve been crafting engaging, strategic and effective SEO marketing words for large brands to small businesses since 2008.

While SEO copywriting is a must for search engines, it’s more important what customers DO when they find you online.

An experienced SEO copywriter understands your ideal customer, what motivates them, and knows how to create content that compels them to take ACTION.

Think of SEO copywriting like the divine marriage between technology, marketing and psychology. It’s only when you combine these elements, that SEO copywriting turns into a powerful tool that helps your business succeed online. 

“Elizabeth provided copywriting and SEO services to a diverse range of web design clients for North Coast Internet, for seven years.

Being able to utilise the services of an experienced copywriter, who actually understood SEO and how to mark-up copy for websites, allowed my business to offer a truly value-added service to my clients. Elizabeth always delivered to deadlines and was totally reliable.

Elizabeth always understood the needs of different clients, and I had no hesitation allowing her to deal with clients directly- feedback about her services was always super positive.

If you want a professional, reliable and fun person to work with in your business, then I can’t recommend Elizabeth highly enough!”

Glen Schaefer

Owner, North Coast Internet, 2014

“From the outset, Elizabeth was enthusiastic, professional, attentive to our needs and a pleasure to work with. She managed expectations and project delivery exceptionally well and produced quality copy that the client was happy with and had minimal changes. Collaborating with Elizabeth was seamless and I’d be very happy to work with her again.” 

Angie Farrugia

Strategy Director, Studio Bravo, 2019

Copywriting menu

 

Website Copy

Do you need website copy that showcases your business strengths while satisfying the Google beast? Your website is your most powerful marketing tool– make sure it doesn’t let you down! Whether you’re building a new site or upgrading an existing one, professional SEO copywriting ensures your site will be typo-free with strong messaging that drives action.

 

Social Media copy

Social media is the beast who never sleeps! And constantly feeding it is time consuming and exhausting. While there are many ways of approaching it, one thing’s for sure- your business would be crazy NOT to have a social media presence. Feed the beast with strong cornerstone or evergreen content bundles, that ensure your core offer stands out amidst the noise. 

Blog Posts and Articles

If your business needs to demonstrate expertise, grow your audience, cultivate your brand and contribute to SEO rankings, then regular blogs or articles are the solution. I can write anything from short conversational blogs to longer referenced articles or case studies. Your choice. I also have blog bundles to make it more affordable for ongoing content marketing. 

 

Other marketing content

Need something else? I write compelling marketing words for sales pages, email sequences, lead magnets, newsletters and more for custom projects. The more complex the better- content marketing and strategy are my secret weapons. And if you’ve written your own copy and need it scrutinised by an experienced eye or want to DIY your website content- get in touch.

I booked Whirlybird Words because I needed great copy for a website! I had a crack at doing it myself however given it’s all in my head and I’m not a copy expert, mine was always too convoluted and I found it too mentally overloading.

Elizabeth was awesome to work with both in terms of her approach and skills. Sorting all the copy for our website was no mean feat, however her expertise, friendly nature and can do attitude makes a task like this for a layman like me much more pleasurable & successful! Thanks!”

Liz Bull

Managing Director, Dr Voxx - Interactive Feedback Systems - Market Research, 2019

“Elizabeth is meticulous about meeting deadlines and dedicated to providing the highest level of support to the Marketing team through her exceptional copy writing skills, experience and knowledge of the Institute, ability to understand Marketing briefs and work creatively to interpret client’s needs, happy and ‘can-do’ attitude, and strong working relationships built internally.

She has always been a delight to work collaboratively with, and approaches any task positively, ensuring she always goes the ‘extra-mile’ to deliver on tasks.

I would highly recommend Elizabeth for any future roles she may choose to endeavour, and have thoroughly enjoyed working closely with her.”

Tegan Metcalfe

Advertising and Marketing Coordinator, North Coast Institute of TAFE, 2016

Take the next step

Do you need an experienced copywriter who is dedicated to taking the overwhelm out of your marketing?

Someone who is genuinely committed to seeing your business succeed?

Get on with the real work of running your business and contact me now for a no-obligation chat.

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